Flâneur Séoul
ShopBrandsStoriesContact

Shipping

Shipped from Seoul — delivery in 5–8 business days

Returns

14-day returns

Customs

Taxes and duties included

Secure payment via Toss Payments

Visa · Mastercard · JCB · Amex · UnionPay

The flâneur's letter

New houses, rare pieces and private appointments. Once a month.

Flâneur Séoul

Contemporary designers from Seoul, curated for Paris.

Instagram — @flaneurseoul_official

The maison

StoriesOur brands

Help

MembershipFAQContact

Legal

Legal noticeTerms of salePrivacy policy

The flâneur's letter

New houses, rare pieces and private appointments. Once a month.

Flâneur Séoul

Contemporary designers from Seoul, curated for Paris.

Instagram — @flaneurseoul_official
The maison+
  • Stories
  • Our brands
Help+
  • Membership
  • FAQ
  • Contact
Legal+
  • Legal notice
  • Terms of sale
  • Privacy policy

Company information

Flâneur Séoul is operated by Soonicorn Inc. · CEO: Geonhaeng Lee

Registered office: #104-215, 137 Wangsimni-ro, Seongdong-gu, Seoul, Republic of Korea

Business registration no. (KR): 866-87-02563 · E-commerce permit: No. 2026-Seoul Seongdong-0183

Customer service: +82-70-8983-8996 · Email: ops@soonicorn.co.kr

Data protection officer: Seongyeol Yang (syy@soonicorn.co.kr) · Hosting provider: Soonicorn Inc.

© 2026 Flâneur Séoul — All rights reserved.

Site in English · Français · 한국어 available

Company information

Flâneur Séoul is operated by Soonicorn Inc. · CEO: Geonhaeng Lee

Registered office: #104-215, 137 Wangsimni-ro, Seongdong-gu, Seoul, Republic of Korea

Business registration no. (KR): 866-87-02563 · E-commerce permit: No. 2026-Seoul Seongdong-0183

Customer service: +82-70-8983-8996 · Email: ops@soonicorn.co.kr

Data protection officer: Seongyeol Yang (syy@soonicorn.co.kr) · Hosting provider: Soonicorn Inc.

Site in English · Français · 한국어 available

@flaneurseoul_official

© 2026 Flâneur Séoul — All rights reserved.

Site in English · Français · 한국어 available

Added to bag

Your bag is empty

YUGADANG

The house

YUGADANG

Seoul

Korean folk tales, made to order

YUGADANG (油加糖) — literally 'to add oil and sugar' — infuses rich, sweet moments into everyday dress through witty, stylish reinterpretations of Korean tradition and culture. The label turns folklore and folk-painting (minhwa) motifs — Bulgasari, Chaekgado, the Sun, Moon and Five Peaks, royal hunting scenes, its Tigerabbit character — into contemporary ready-to-wear. Every piece is made to order and crafted within 14–20 business days.

Discover the houseDiscover the house
Dab Cotton Sweatshirt (Gray) — view 1
Dab Cotton Sweatshirt (Gray) — view 2
Dab Cotton Sweatshirt (Gray) — view 3
Dab Cotton Sweatshirt (Gray) — view 4
Dab Cotton Sweatshirt (Gray) — view 5
Dab Cotton Sweatshirt (Gray) — view 6
Dab Cotton Sweatshirt (Gray) — view 7
Dab Cotton Sweatshirt (Gray) — view 8
Dab Cotton Sweatshirt (Gray) — view 9
Dab Cotton Sweatshirt (Gray) — view 10
Dab Cotton Sweatshirt (Gray) — view 11
Dab Cotton Sweatshirt (Gray) — view 12
Dab Cotton Sweatshirt (Gray) — view 13
Dab Cotton Sweatshirt (Gray) — view 14
Dab Cotton Sweatshirt (Gray) — view 15
Dab Cotton Sweatshirt (Gray) — view 16
Dab Cotton Sweatshirt (Gray) — view 17
Dab Cotton Sweatshirt (Gray) — view 18

1/18

YUGADANG

Dab Cotton Sweatshirt (Gray)

36 € (US$35.24)

Final price may vary based on current exchange rates.

Shipping 53 € · free from 333 € — taxes and duties included

Dab cotton sweatshirt in gray, from the FW collection.

Size

Select your size

Free returns within 14 days

Fit & details+

A cotton sweatshirt, suited to fall and winter.

Material & care+

Fabric composition not specified by the maker.

A cotton sweatshirt, suited to fall and winter.

Shipping & returns+

Shipped from Seoul — 5–8 business days. Shipping 53 € per order, free from 333 €. Taxes and customs duties included: nothing to pay on delivery.

Free returns within 14 days, in line with your right of withdrawal.

Read the full return & refund policy

Taxes & duties+

Taxes and customs duties included — no fees on delivery.

The house

YUGADANG

Seoul

Korean folk tales, made to order

YUGADANG (油加糖) — literally 'to add oil and sugar' — infuses rich, sweet moments into everyday dress through witty, stylish reinterpretations of Korean tradition and culture. The label turns folklore and folk-painting (minhwa) motifs — Bulgasari, Chaekgado, the Sun, Moon and Five Peaks, royal hunting scenes, its Tigerabbit character — into contemporary ready-to-wear. Every piece is made to order and crafted within 14–20 business days.

Discover the houseDiscover the house

You may also likeSame brand

View all
Royal Hunting Scene Sweatshirt (Khaki)

YUGADANG

Royal Hunting Scene Sweatshirt (Khaki)

72 € (US$73.85)2 COLORS
Tigerabbit Sweatshirt (Gray)

YUGADANG

Tigerabbit Sweatshirt (Gray)

48 € (US$49.51)2 COLORS
Balloon Mini Skirt (Black)

YUGADANG

Balloon Mini Skirt (Black)

90 € (US$97.34)2 COLORS
Meok Blouse (White)

YUGADANG

Meok Blouse (White)

48 € (US$52.87)2 COLORS
Five Peaks Padded Varsity Jacket

YUGADANG

Five Peaks Padded Varsity Jacket

438 € (US$461.54)
Chilbo Blouse (Lemon Yellow)

YUGADANG

Chilbo Blouse (Lemon Yellow)

108 € (US$115.80)
Sun, Moon and Five Peaks Sweatshirt (Gray)

YUGADANG

Sun, Moon and Five Peaks Sweatshirt (Gray)

66 € (US$70.49)4 COLORS
Lovers in the Moonlight Fleece Sweat Set-Up (White)

YUGADANG

Lovers in the Moonlight Fleece Sweat Set-Up (White)

90 € (US$93.99)2 COLORS
Velvet Wide Pants (Lavender Gray)

YUGADANG

Velvet Wide Pants (Lavender Gray)

84 € (US$90.63)3 COLORS
Scene-Stealer Set (Gray)

YUGADANG

Scene-Stealer Set (Gray)

546 € (US$570.63)2 COLORS
Scene-Stealer Set (Oatmeal)

YUGADANG

Scene-Stealer Set (Oatmeal)

546 € (US$570.63)2 COLORS
Tigerabbit Sweatshirt (Mint)

YUGADANG

Tigerabbit Sweatshirt (Mint)

48 € (US$49.51)2 COLORS
View all

Same category

View all
Humanimal Sweatshirt Gray

VEGAN TIGER

Humanimal Sweatshirt Gray

60 € (US$65.45)2 COLORS
Whose House Is This? Sweatshirt

Y.SO.CEREALZ

Whose House Is This? Sweatshirt

126 € (US$130.91)
KINUTS Jersey Sweatshirt (Red)

KICHÉLEEHÉ

KINUTS Jersey Sweatshirt (Red)

78 €−46%42 € (US$41.54)2 COLORS42 € (US$41.54)
Teddy Knight Hoodie

KICHÉLEEHÉ

Teddy Knight Hoodie

126 €−71%36 € (US$40.03)36 € (US$40.03)
Moon Face Sweatshirt (inkyoung)

Y.SO.CEREALZ

Moon Face Sweatshirt (inkyoung)

132 € (US$140.98)
New Friends Short Sleeve T-Shirt Beige

VEGAN TIGER

New Friends Short Sleeve T-Shirt Beige

36 € (US$40.28)
VEGAN TIGER X Umbro Mock Neck Long Sleeve Cream

VEGAN TIGER

VEGAN TIGER X Umbro Mock Neck Long Sleeve Cream

78 € (US$83.08)2 COLORS
OVERFIT HIP HOP MOVE CUBIC LETTERING SWEATSHIRT_CHARCOAL

HOLY NUMBER 7

OVERFIT HIP HOP MOVE CUBIC LETTERING SWEATSHIRT_CHARCOAL

60 € (US$60.42)3 COLORS
OVERFIT HIP HOP MOVE CUBIC LETTERING SWEATSHIRT_OATMEAL

HOLY NUMBER 7

OVERFIT HIP HOP MOVE CUBIC LETTERING SWEATSHIRT_OATMEAL

60 € (US$60.42)3 COLORS
Teddy Knight Hoodie

KICHÉLEEHÉ

Teddy Knight Hoodie

126 €−71%36 € (US$40.03)36 € (US$40.03)
OVERSIZE GRAPHICS T (IVORY)

VEGAN TIGER

OVERSIZE GRAPHICS T (IVORY)

84 € (US$90.63)
Icon Logo Sweatshirt Orange

VEGAN TIGER

Icon Logo Sweatshirt Orange

72 € (US$73.85)
View all

Recommended maisons

View all
MONOHA

MONOHA

The beauty of empty space, from Hannam-dong

View the houseView the house
MONOHA

MONOHA

The beauty of empty space, from Hannam-dong

YUNSÉ

YUNSÉ

Cynical nouveau — why not express more

View the houseView the house
YUNSÉ

YUNSÉ

Cynical nouveau — why not express more

NOCONTENT

NOCONTENT

Imagination needs no fixed rules

View the houseView the house
NOCONTENT

NOCONTENT

Imagination needs no fixed rules

POTTERY

POTTERY

Comfortable new business casual

View the houseView the house
POTTERY

POTTERY

Comfortable new business casual

BESFXXK

BESFXXK

One garment, two ways — hybrid tailoring from the London–Paris runways

View the houseView the house
BESFXXK

BESFXXK

One garment, two ways — hybrid tailoring from the London–Paris runways

ORR

ORR

Original, Real, Refined — everyday tailoring and leather bags from Seoul

View the houseView the house
ORR

ORR

Original, Real, Refined — everyday tailoring and leather bags from Seoul

JiyongKim

JiyongKim

Garments dyed by sunlight — one of one

View the houseView the house
JiyongKim

JiyongKim

Garments dyed by sunlight — one of one

MOIA

MOIA

Clothes that settle into everyday life

View the houseView the house
MOIA

MOIA

Clothes that settle into everyday life

THY

THY

Blend Another Classic

View the houseView the house
THY

THY

Blend Another Classic

NEW WAVE BOYS

NEW WAVE BOYS

Boys creating new waves — tailoring deconstructed, silhouettes draped anew

View the houseView the house
NEW WAVE BOYS

NEW WAVE BOYS

Boys creating new waves — tailoring deconstructed, silhouettes draped anew

YOUSER

YOUSER

Deconstructed streetwear, tailored to the edge

View the houseView the house
YOUSER

YOUSER

Deconstructed streetwear, tailored to the edge

BMUET(TE)

BMUET(TE)

Classic tailoring, poetically deconstructed

View the houseView the house
BMUET(TE)

BMUET(TE)

Classic tailoring, poetically deconstructed

HOLY NUMBER 7

HOLY NUMBER 7

Witty text messages, mix-and-match Seoul tailoring

View the houseView the house
HOLY NUMBER 7

HOLY NUMBER 7

Witty text messages, mix-and-match Seoul tailoring

GRACE ELWOOD

GRACE ELWOOD

Between romance and dissonance — sculptural tailoring from Seoul

View the houseView the house
GRACE ELWOOD

GRACE ELWOOD

Between romance and dissonance — sculptural tailoring from Seoul

LIE

LIE

Dynamic sport codes, precision tailoring — Paris to Seoul

View the houseView the house
LIE

LIE

Dynamic sport codes, precision tailoring — Paris to Seoul

NOUN

NOUN

Wide silhouettes, a soft and understated mood

View the houseView the house
NOUN

NOUN

Wide silhouettes, a soft and understated mood

View all
AddedView cart