Flâneur Séoul — Korean designer fashion, shipped from Seoul

Younhee Park

GREEDILOUS

Bold prints, made to order in Seoul

Jiyong Kim

JiyongKim

Garments dyed by sunlight — one of one

Hyeyeon Lee

EPINGLER

Ribbon, lace and jacquard accents on carefully built clothes

GAZE DE LIN

GAZE DE LIN

Paper-draped avant-garde — the minimum for everyone

Sun-ok Lim

PARTsPARTs

One material, seamless — fashion rebuilt as a system

Mee-Kung Lee

AMOMENTO

We do not remember days — we remember moments

LEHA

Timeless pieces on classic, clean silhouettes

XLIM design group

XLIM

Technical minimalism, cut with poetry

YUGADANG

YUGADANG

Korean folk tales, made to order

Junbok Rhee & Hyunjung Joo

RE RHEE

Finding oneself again — drape and quiet tailoring from Seoul Fashion Week

Seongdong Lee

UL:KIN

Art reborn as fashion — Seoul's upcycled avant-garde

Ahyoung Kim

CAHIERS

Couture-minded femininity, written in frills and organza

KIMOUI

KIMOUI

Purity as a base — seasonal collections from the Seoul Fashion Week runway

NOTHINGEVERYTHING

NOTHINGEVERYTHING

The little things overlooked as nothing, as inspiration for everything

SECOND ARMOIRE

SECOND ARMOIRE

Sustainable luxury for your second wardrobe

NCSSRY

The beauty daily life needs

Kwak Hyun Joo

KwakHyunJoo Collection

Le label runway de Séoul, entre esprit et structure

Atelier Edition

Clothes that grow more valuable with time

NOTHING WRITTEN

Clear shapes and pragmatic styling, from Hannam-dong

YUNSÉ

YUNSÉ

Cynical nouveau — why not express more

FFFPOSTALSERVICE

FFFPOSTALSERVICE

A never ending sci-fi motion picture

Seokwoon Yoon

SEOKWOON YOON

Art-wear built to be worn inside-out

OFC

Simple yet unordinary — manlike, effortless vintage

POTTERY

Comfortable new business casual

NOCONTENT

NOCONTENT

Imagination needs no fixed rules

Bonbom Cho

BONBOM

British tailoring, rewired by youth culture

Lee Moo-yeol & Kim Min-hee

YOUSER

Deconstructed streetwear, tailored to the edge

Kelly Shin

KELLY SHIN

Simplicity — effortless high-end womenswear from Seoul

THY

Blend Another Classic

THELOOM

THELOOM

Clothes that resemble the person wearing them

Hyemee Lee

EENK

A wardrobe written letter by letter, A to Z

Heeyong Hee

HEEYONGHEE

Tender mismatch — runway draping, burnt textures, heart-logo play

Jiyoung Park

DILETTANTISME

Dressing is expression, enjoying is an attitude

Kyungho Choi & Hyunhee Song

HOLY NUMBER 7

Witty text messages, mix-and-match Seoul tailoring

RECTO

Clean tailoring and soft leather, from Hannam-dong

Min Kyung Kim

KICHÉLEEHÉ

One good-mood mark on every piece

VEGAN TIGER

VEGAN TIGER

CRUELTY FREE — Korea’s first vegan fashion house

Byungmun Seo & Jina Um

BMUET(TE)

Classic tailoring, poetically deconstructed

Y.SO.CEREALZ

Y.SO.CEREALZ

It's okay to make mistakes — Seoul streetwear with a message

PLASTIC PRODUCT

Utility wear through a different lens

NOUN

Wide silhouettes, a soft and understated mood

Choonghoon Choi

DOUCAN

Hand-drawn oriental fantasy in contemporary silhouettes

MOIA

Clothes that settle into everyday life

Dohun Kim

ANDERSSON BELL

Scandinavian moods, reread from Seoul

NEWWAVEBoys

NEW WAVE BOYS

Boys creating new waves — tailoring deconstructed, silhouettes draped anew

JULYCOLUMN

JULYCOLUMN

Circular design, crafted in a Seoul atelier

MMAM

MMAM

Structural layering, worn inside out

Chungchung Lee

LIE

Dynamic sport codes, precision tailoring — Paris to Seoul

YounSoo Park

BIG PARK

Adventurous upscale womenswear, from Seoul to New York and Paris

ANNEHEARTS

Modern vintage that wears emotion

THEILMA

Deconstructed tailoring, named after the Finnish word for air

Hyun Beom Choi & Min Woo Ko

ARTS DE BASE

Draped and unbalanced cuts in plain cotton and denim

ÉÉ

By NOUVMARÉE, Seoul

Kisuk Cho

KUSIKOHC

The right to fail, cut into cloth

Jiman Kim

MAN.G STU:DIO

Wearable art between fashion and contemporary art

CERRIC

Made the way we look at things, bound by nothing

Jae-hyuk Lim & Bona Kim

BESFXXK

One garment, two ways — hybrid tailoring from the London–Paris runways

ORR

Original, Real, Refined — everyday tailoring and leather bags from Seoul

DUNST

Refined tailoring, elevated essentials

Nam Yoon-hee

SANGMIN

Painterly graphics from Daegu, made to order

ULIKASANCTUS

ULIKASANCTUS

Collections released in sessions, from Euljiro, Seoul

Kim Hyun Ji

HATCHINGROOM

Everyday inspiration, reinterpreted as clothing

MONOHA

The beauty of empty space, from Hannam-dong

MISEKISEOUL

26FW — REI X MISEKISEOUL

Seongwoo Jeong & Haeun Myung

GRACE ELWOOD

Between romance and dissonance — sculptural tailoring from Seoul

Sun Woo Chang

SUN WOO

Pop-up sculpture in psychedelic nylon jersey

Hyun-min Han

MÜNN

Tailoring, turned inside out

Choonmoo Park

DEMOO

Bold contrast, gentle harmony — Korea’s modern avant-garde since 1988

EAAH

New minimal, new silhouette

PHENOMENON SEEPER

PHENOMENONSEEPER

Phenomena made wearable — original prints from the brand's own photographs

Christine Lee

CHRISTINE PROJECT

Light, practical bags born in a chef’s kitchen

COLOCYNTH

Raw-cut seams, lace and florals from Seoul