Our houses
Grounded in the technical precision and raw energy particular to Seoul’s designer ateliers, our selection reimagines the aesthetics of contemporary styling for you.

RE RHEE
Finding oneself again — drape and quiet tailoring from Seoul Fashion Week
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HATCHINGROOM
Everyday inspiration, reinterpreted as clothing
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KICHÉLEEHÉ
One good-mood mark on every piece
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YUGADANG
Korean folk tales, made to order
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MONOHA
The beauty of empty space, from Hannam-dong
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YUNSÉ
Cynical nouveau — why not express more
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NOCONTENT
Imagination needs no fixed rules
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POTTERY
Comfortable new business casual
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BESFXXK
One garment, two ways — hybrid tailoring from the London–Paris runways
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ORR
Original, Real, Refined — everyday tailoring and leather bags from Seoul
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JiyongKim
Garments dyed by sunlight — one of one
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MOIA
Clothes that settle into everyday life
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THY
Blend Another Classic
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NEW WAVE BOYS
Boys creating new waves — tailoring deconstructed, silhouettes draped anew
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YOUSER
Deconstructed streetwear, tailored to the edge
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BMUET(TE)
Classic tailoring, poetically deconstructed
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HOLY NUMBER 7
Witty text messages, mix-and-match Seoul tailoring
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GRACE ELWOOD
Between romance and dissonance — sculptural tailoring from Seoul
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LIE
Dynamic sport codes, precision tailoring — Paris to Seoul
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NOUN
Wide silhouettes, a soft and understated mood
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EENK
A wardrobe written letter by letter, A to Z
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NCSSRY
The beauty daily life needs
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KELLY SHIN
Simplicity — effortless high-end womenswear from Seoul
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XLIM
Technical minimalism, cut with poetry
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EPINGLER
Ribbon, lace and jacquard accents on carefully built clothes
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FFFPOSTALSERVICE
A never ending sci-fi motion picture
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EAAH
New minimal, new silhouette
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OFC
Simple yet unordinary — manlike, effortless vintage
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SANGMIN
Painterly graphics from Daegu, made to order
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BIG PARK
Adventurous upscale womenswear, from Seoul to New York and Paris
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PLASTIC PRODUCT
Utility wear through a different lens
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ANDERSSON BELL
Scandinavian moods, reread from Seoul
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VEGAN TIGER
CRUELTY FREE — Korea’s first vegan fashion house
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DILETTANTISME
Dressing is expression, enjoying is an attitude
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Y.SO.CEREALZ
It's okay to make mistakes — Seoul streetwear with a message
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CHRISTINE PROJECT
Light, practical bags born in a chef’s kitchen
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LEHA
Timeless pieces on classic, clean silhouettes
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MAN.G STU:DIO
Wearable art between fashion and contemporary art
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PARTsPARTs
One material, seamless — fashion rebuilt as a system
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CAHIERS
Couture-minded femininity, written in frills and organza
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RECTO
Clean tailoring and soft leather, from Hannam-dong
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CERRIC
Made the way we look at things, bound by nothing
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KUSIKOHC
The right to fail, cut into cloth
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SECOND ARMOIRE
Sustainable luxury for your second wardrobe
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NOTHINGEVERYTHING
The little things overlooked as nothing, as inspiration for everything
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KIMOUI
Purity as a base — seasonal collections from the Seoul Fashion Week runway
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ULIKASANCTUS
Collections released in sessions, from Euljiro, Seoul
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JULYCOLUMN
Circular design, crafted in a Seoul atelier
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BONBOM
British tailoring, rewired by youth culture
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Atelier Edition
Clothes that grow more valuable with time
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ANNEHEARTS
Modern vintage that wears emotion
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SUN WOO
Pop-up sculpture in psychedelic nylon jersey
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COLOCYNTH
Raw-cut seams, lace and florals from Seoul
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ÉÉ
By NOUVMARÉE, Seoul
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HEEYONGHEE
Tender mismatch — runway draping, burnt textures, heart-logo play
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MISEKISEOUL
26FW — REI X MISEKISEOUL
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KwakHyunJoo Collection
Le label runway de Séoul, entre esprit et structure
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PHENOMENONSEEPER
Phenomena made wearable — original prints from the brand's own photographs
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THELOOM
Clothes that resemble the person wearing them
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AMOMENTO
We do not remember days — we remember moments
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ARTS DE BASE
Draped and unbalanced cuts in plain cotton and denim
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DEMOO
Bold contrast, gentle harmony — Korea’s modern avant-garde since 1988
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UL:KIN
Art reborn as fashion — Seoul's upcycled avant-garde
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THEILMA
Deconstructed tailoring, named after the Finnish word for air
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GREEDILOUS
Bold prints, made to order in Seoul
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DUNST
Refined tailoring, elevated essentials
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MMAM
Structural layering, worn inside out
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MÜNN
Tailoring, turned inside out
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GAZE DE LIN
Paper-draped avant-garde — the minimum for everyone
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SEOKWOON YOON
Art-wear built to be worn inside-out
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NOTHING WRITTEN
Clear shapes and pragmatic styling, from Hannam-dong
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DOUCAN
Hand-drawn oriental fantasy in contemporary silhouettes
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