The house

By Choonghoon Choi · Seoul
Hand-drawn oriental fantasy in contemporary silhouettes
DOUCAN is the Seoul label of designer Choonghoon Choi, who transfers his own hand-drawn original artworks onto fabric. Each season the house unfolds an oriental fantasy through contemporary Western silhouettes, presented at Paris Fashion Week.
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Shipping 53 € · free from 333 € — taxes and duties included
Double Wrap Pants (colorway CH) by DOUCAN, STE-6301 DWP CH. From the 26FW tailoring capsule — a solid, convertible piece that can be worn several ways.
doucan is a premium designer brand that reinterprets the essence of oriental fantasy from a modern perspective. We are inspired by nature, light, and the passage of time, blending these elements into our graphic artwork. Our unique, vibrant, and authentic prints bring a fresh sensibility to fashion, creating a harmonious balance between tradition and modernity.
Each piece in our collection embodies elegance and sophistication, offering a luxurious experience that is both timeless and innovative.
'Lucid' means a clear and conscious state, and 'Bloom' means a blooming flower. The 26SS doucan collection portrays a dreamy yet emotionally awakened state — a femininity blooming between dreams and reality.
Tranquility, longing, excitement, freedom. A collection that feels like a dream, its afterimages evoking the moment of waking. The inner and outer facets of the modern woman are expressed through soft, translucent textures and pearls, flowing silhouettes and curves, irregular cutouts, and layered details.
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Free returns within 14 days
Tencel 67%, Rayon 29%, Span 4%. Dry cleaning and Hand wash.
Shipped from Seoul — 5–8 business days. Shipping 53 € per order, free from 333 €. Taxes and customs duties included: nothing to pay on delivery.
Free returns within 14 days, in line with your right of withdrawal.
Taxes and customs duties included — no fees on delivery.