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The flâneur's letter

New houses, rare pieces and private appointments. Once a month.

Flâneur Séoul

Contemporary designers from Seoul, curated for Paris.

Instagram — @flaneurseoul

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The flâneur's letter

New houses, rare pieces and private appointments. Once a month.

Flâneur Séoul

Contemporary designers from Seoul, curated for Paris.

Instagram — @flaneurseoul
The maison+
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Company information

Flâneur Séoul is operated by Soonicorn Inc. · CEO: Geonhaeng Lee

Registered office: #104-215, 137 Wangsimni-ro, Seongdong-gu, Seoul, Republic of Korea

Business registration no. (KR): 866-87-02563 · E-commerce permit: No. 2026-Seoul Seongdong-0183

Customer service: +82-70-8983-8996 · Email: ops@soonicorn.co.kr

Data protection officer: Seongyeol Yang (syy@soonicorn.co.kr) · Hosting provider: Soonicorn Inc.

© 2026 Flâneur Séoul — All rights reserved.

Site in English · Français · 한국어 available

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DOUCAN

The house

DOUCAN

By Choonghoon Choi · Seoul

Hand-drawn oriental fantasy in contemporary silhouettes

DOUCAN is the Seoul label of designer Choonghoon Choi, who transfers his own hand-drawn original artworks onto fabric. Each season the house unfolds an oriental fantasy through contemporary Western silhouettes, presented at Paris Fashion Week.

Discover the house
Lace Shirt Dress (CLAM) — view 1
Lace Shirt Dress (CLAM) — view 2
Lace Shirt Dress (CLAM) — view 3
Lace Shirt Dress (CLAM) — view 4
Lace Shirt Dress (CLAM) — view 5
Lace Shirt Dress (CLAM) — view 6
Lace Shirt Dress (CLAM) — view 7
DOUCAN

Lace Shirt Dress (CLAM)

260 € (US$271.33)

Final price may vary based on current exchange rates.

Taxes and duties included

Lace Shirt Dress (colorway CLAM) by DOUCAN, EMP-5022 SO CLAM. Original artwork graphics by designer Choonghoon Choi printed on fabric.

The Doucan brand is not for everyone. We don't do mass production. We're waiting for the one who wants to be special.

Nature, history, art, and culture are brought to new life, turning into a singular fashion vision through Doucan's design and illustration.

Original, sensual illustrations by Doucan's designers, and exquisite handmade ornaments crafted in exceptional detail.

Size

Free returns within 14 days

Material & care+

Polyester 100%. Dry cleanig and Hand wash.

Sizes & measurements+
SizeTU
shoulders34 cm
chest43 cm
sleeves66 cm
length114 cm

Garment measurements taken flat, in cm — may vary by 1–3 cm depending on how they are taken.

Shipping & returns+

Shipped from Seoul — 5–8 business days.

Free returns within 14 days, in line with your right of withdrawal.

Read the full return & refund policy

Taxes & duties+

Taxes and customs duties included — no fees on delivery.

The house

DOUCAN

By Choonghoon Choi · Seoul

Hand-drawn oriental fantasy in contemporary silhouettes

DOUCAN is the Seoul label of designer Choonghoon Choi, who transfers his own hand-drawn original artworks onto fabric. Each season the house unfolds an oriental fantasy through contemporary Western silhouettes, presented at Paris Fashion Week.

Discover the house

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Puff Pintuck Dress (PI)

DOUCAN

Puff Pintuck Dress (PI)

365 € (US$383.22)
DOUCAN X KNOUUN: CODE.307.A / BK (BK)

DOUCAN

DOUCAN X KNOUUN: CODE.307.A / BK (BK)

140 € (US$146.85)
Unbalanced Ruffle Skirt (PURPLE)

DOUCAN

Unbalanced Ruffle Skirt (PURPLE)

230 € (US$243.36)
Angle-sleeve Blouse (B)

DOUCAN

Angle-sleeve Blouse (B)

190 € (US$201.40)
Incision Line Jumper (KH)

DOUCAN

Incision Line Jumper (KH)

230 € (US$243.36)
Pintuck Slit Midi Skirt (BG)

DOUCAN

Pintuck Slit Midi Skirt (BG)

190 € (US$201.40)
Balloon Raglan-sleeved Dress (S)

DOUCAN

Balloon Raglan-sleeved Dress (S)

365 € (US$383.22)
Flap Button Short-sleeved Jacket (B)

DOUCAN

Flap Button Short-sleeved Jacket (B)

325 € (US$341.26)
Hidden-button Blouse (BK)

DOUCAN

Hidden-button Blouse (BK)

260 € (US$271.33)
Belt Skirt (DB)

DOUCAN

Belt Skirt (DB)

300 € (US$313.29)
Jacquard Skirt (YE)

DOUCAN

Jacquard Skirt (YE)

190 € (US$201.40)
Embroidery Raglan Hoodie Zip-up (IVORY)

DOUCAN

Embroidery Raglan Hoodie Zip-up (IVORY)

165 € (US$173.43)
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nylon hooded mini dress, charcoal

AMOMENTO

nylon hooded mini dress, charcoal

180 € (US$188.11)
Denim Short Dress

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Denim Short Dress

165 € (US$174.13)
Puff Long Dress

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Puff Long Dress

465 € (US$487.06)
Decalcomania Shirt Dress

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Decalcomania Shirt Dress

535 € (US$558.74)
Pleats Wrap Detail Long Dress Grey

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Pleats Wrap Detail Long Dress Grey

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[CAHIERS 26SS] Crinkle Halterneck Rear Balloon Dress

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[CAHIERS 26SS] Crinkle Halterneck Rear Balloon Dress

640 € (US$669.23)
Balloon Dress (White)

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Balloon Dress (White)

90 € (US$96.50)
Printed Sleeveless Slit Dress Black PT

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Printed Sleeveless Slit Dress Black PT

210 € (US$220.28)
Totemism Velvet Dress

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80 € (US$83.22)
Lace Up Ruffled Dress (Ivory)

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585 € (US$613.99)
Racing Club Jump Suit

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Racing Club Jump Suit

775 € (US$810.49)
Ruched Bust Silk Mikado Mermaid Dress

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Ruched Bust Silk Mikado Mermaid Dress

965 € (US$1,013.99)
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Paper-draped avant-garde — the minimum for everyone

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SEOKWOON YOON

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Art-wear built to be worn inside-out

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RE RHEE

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Finding oneself again — drape and quiet tailoring from Seoul Fashion Week

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YUGADANG

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Korean folk tales, made to order

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BESFXXK

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One garment, two ways — hybrid tailoring from the London–Paris runways

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The special within the ordinary, like the early morning air

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Garments dyed by sunlight — one of one

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KIMHĒKIM

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A royal bloodline, resewn in Seoul

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NEW WAVE BOYS

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Boys creating new waves — tailoring deconstructed, silhouettes draped anew

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